Wednesday, January 15, 2014





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In the book it states that the focus of targeting child is for them to get them to nag their parents until they will buy the desired object. This is an effective technique for most children including myself. If the right technique is used this can be a successful tactic. If the child knows the best way in order to nag their parents they can accomplish their goals quickly.

I believe the companies strive for this goal in their advertising and marketing strategies. It is an effective strategy for companies because of children's abilities to influence their parents decisions. They will buy the children what they want and when they see how satisfied their children are they will continue to buy products from the same company, brand, or store. 

This technique proved effective for me as a young child. I simply needed to irritate my parents until they got tired of listening and bought the object so I would be quiet. I mastered this technique very quickly especially when aided by my brothers. This proved very effective for me and still works for my youngest sibling.


I have witnessed and continued to witness this on a regular basis from younger children. They all have different techniques yet most are effective in their own way. Whether they beg, wine, complain, or irritate by repetitive asking they are almost always successful. I witness this very often in many different scenarios be it fast-food, movies, or toys sometimes even treats such as candy. They use this tactic in order to gain what they want, probably daily for some kids. It has overtaken conventional asking for toys or food because of its simple success and level of ease.
Joshua

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